That Was Then
Going for a run used to be a very basic affair, right down to the gear. Outfit coordination often wasn’t a consideration, clothes weren’t necessarily crafted with a performance fit and well-worn pieces of apparel demonstrated running grit. As for shoes, they didn’t wear out until they fell apart.
This is Runnovation.
The accessibility and breadth of running apparel means people can find what works best for them and lets everyone perform like a champion — there’s nothing wrong with a look good/feel good finish-line kick! Colors run the rainbow, and cuts are made to flatter and move with you. Details like contrast stitching, ruching, pin tucks, flattering waists, rolled collars and articulated sleeves demonstrate the increasingly blurred lines between lifestyle and fitness apparel.
The running clothes of today utilize function and fashion to make your run more comfortable. As for shoes, savvy runners know it’s best to have a few different pairs in rotation to extend shoe life, pair shoes with running conditions and maintain foot health.