That Was Then
Not so long ago, runners would show up for a race and run to the finish, keeping it pure, simple and fast.
This is Runnovation.
While elite runners and top age groupers still compete against the clock, many race participants now run for the experience, making races about much more than getting from the start to the finish. From taking pictures, and listening to bands along the route, to crawling through mud pits, navigating obstacles and saying wedding vows, runners can thank race directors for tailoring their offerings to maximize entertainment value.