Adidas and the Boston Athletic Association, in partnership with Marathon Sports, opened doors to the Boston Marathon RunBase this morning. Boston Marathon RunBase is a retail and runners’ hub at 855 Boylston Street at Mile 26 of the Boston Marathon course.
Boston Marathon RunBase will be open year-round. The 2,000-square foot space will exclusively sell premium adidas footwear, as well as seasonal and official marathon apparel and accessories. It also has locker rooms and showers for runners, and many historical displays from the 119-year history of the Boston Marathon.
“RunBase is a one-of-a-kind resource for runners based in and traveling to Boston,” said Mikal Peveto, global director of running innovation at adidas. “adidas is taking its partnership with the Boston Athletic Association to the next level with the help of Marathon Sports to let runners experience the best of our brand and the spirit of the greatest race year-round.”
Competitor was there for the grand opening, and got an early glimpse at everything RunBase offers. (All photos by Scott Draper)